Director, Marketing & Communications
Barbara Fowler is the Director of Marketing and Communications at GreenBlue. In this role, she leads the Marketing Communications and Events Team to deliver GreenBlue’s mission of Education, Collaboration, and Action through SPC’s established events SPC Impact, SPC Advance, and SPC Engage, and through GreenBlue’s Marketing Communications strategy at large.
Barbara joined GreenBlue in 2016 after spending 9 years with Pira International (Smithers) managing 60+ events in North America, Europe, and Brazil. Barbara received her Juris Doctor and LLM in Business Law from Universidad Anahuac in Mexico City. After spending years talking about packaging, biopolymers, and sustainability in the conference space, Barbara decided to make the switch to the nonprofit world to work with industry to enact change in a more direct and tangible way.
When she’s not trying to save the world, you can find Barbara practicing piano, flute, trumpet, and cello with her 3 young children through the Suzuki method, helping them navigate the world of performances, recitals, chamber music, competitions, and summer camps; as well as planning the next family trip that more often than not, involves a national park or a beach in Maine.
What is your why?
“Every action matters, every bit of warming matters. Every choice matters. So, now more than ever, everything that we do matters. And that is scary, but it also offers some hope because we have the opportunity to truly alter the future of our planet.”
– Dr. Katharine Hayhoe, Climate Scientist
My kids: I want them to group up in a livable planet and I want their kids to do the same.